What Is Social Media?

Firstly  let’s  take a lookout for marketing, as it's defined as the action for building, connecting  & sharing assistance that is worth to customers.

Now let’s look towards what is social media marketing.  Social media is described as it’s a platform designed to allow people to share content rapidly, proficiently, and in real-time. It is online communications channels committed to community-based input, collaboration, content-sharing, and interaction. The decency of the Godfathers of Social Media goes to Tom Truscott and Jim Ellis who in 1979 developed the world's first Usenet systems.

Nowadays social media as an essential part of marketing policy usually get measurable results. Let’s discuss examples of social media: There are many platforms like Facebook, Twitter, and LinkedIn, Instagram, Snapchat, YouTube, Pinterest and Quora and many more.        

Facebook: Facebook is the world’s number one social media networking site. Nowadays,  More than 1 billion people are using this platform to advertise their business.  By using Facebook you can post images, videos, documents. You can post-event, poll, advertise your business. Facebook is the best platform to fastly to getting famous.

LinkedIn: Linkedin is the most popular social media site for professional networking. It is the best platform for connecting with people in similar industries with local experts and presenting business-related information and data.

Whatsapp: Whatsapp is for instant messaging networking app that can be used on android mobile, PC or Laptop. It is used to send text messages, photos, videos, document files.

Twitter: Twitter is a social media networking site for business use. It is short message posting sites, i.e. tweets. On twitter, you can create your company page & hashtags of your services. Twitter ads work better for business.

YouTube: YouTube has more than 1 billion visitors per month and is the second most popular search engine. Nowadays people are preferring to watching videos instead of reading any information. 

Posting videos on youtube and getting more views is the best thing about your business.

Pinterest: Pinterest is a photo-sharing social media site which gives new ideas for your projects and saves them.By using Pinterest you can advertise your business by sharing photos.

Instagram: Instagram has monthly active users had reached 1 billion active users. On Instagram, you can use it to post photos about health, journey, fashion, food, and art.

Social Media Features:

Private user accounts Handling: By using social media anyone can create personal accounts on social media. In that account, you can share your information, so that your friends can find out you easily. By using your accounts, you can share moments with your friends, also you can chat with friends online. In that, you can use special fonts, special effects, photos, videos, GIFs and smileys.

Business pages: Social media is very useful to brand your business on social media. You can create your business page/profile page on social media. By using social media pages, you can create your personal brand with all information about your business like business name, address, business information, services, and products. You can add logo of your business brand, photos, and videos of business services.

Increase Connectivity: On different social media networks everyone can connect with their friend's accounts. By following accounts and pages you can see friend’s activities. On social media, you can give comment, like or share your friend’s photos, videos.

Newsfeeds: By using social media you can get multiple account’s information in single view. You can get real-time updates from your friends by searching for his name. If you want to share your information with only your friends then you can manage in the setting.

Privacy & Security: When you keep all your information publicly, anybody can hack your data, so that Social media networks have given privacy & security settings in various platforms. By setting your privacy information of accounts on social media, you can completely keep control of your data.

Reviews & Rating: Social media allows us to give reviews on business pages that help to find people any product or services on the basis of the rating of people.

     These are some features of social media sites. By using social media any business can get brand value in less time, with less investment and fewer efforts. Gets your business on top with the help of social media networking sites. In this process, a social media marketing company in Pune will help you with the best results. Allentics is the best digital marketing company in Pune providing social media marketing services, social media optimization services, SEO services, and many more services for your business.